- YouTube is intensifying efforts to combat adblockers, including blocking video playback and warning users of potential account suspension.
- Increased ads on YouTube have driven many users to adblockers, hurting both YouTube’s ad revenue and content creators reliant on ad-based income.
- Despite these measures, many users are leaving YouTube or finding workarounds, leading creators to seek alternative revenue streams off-platform.
I’m surprised that Vimeo hasn’t decided to take advantage of the enshittifcation of YouTube. They have been a social video platform for years, and are probably the best placed platform to come close to overtaking YouTube - should they choose to move away from the professional space and embrace the social aspects of video.
Honestly, Pornhub has the infrastructure to take on Youtube, if they wanted. If they just cloned the site, sans content, and called it Videohub, there would immediately be a real contender in the marketplace.
Pornhub ads don’t bother me. They are annoying, and too loud but 4 seconds is like the magic number. And you only watch it once i think.
Oh god, imagine midroll ads on Pornhub… “Oh yeah baby, lick that wet- [Overly loud and obnoxious Adam & Eve ad starts playing]”